As the world’s largest asset manager, Fidelity Investments has been watched closely for its involvement in the cryptocurrency space. The firm launched its first cryptocurrency product in August 2018, allowing users to track the prices of four major digital assets.
In October, Fidelity added Bitcoin (BTC) trading to its institutional brokerage platform.
However, Fidelity does not currently allow customers to buy or sell Bitcoin directly. The firm only allows clients to track the price of BTC and view their own transaction history.
In order to buy BTC, customers must first set up an account with a digital currency exchange like Coinbase or Gemini.
Despite not offering a direct BTC purchase option, Fidelity has been supportive of cryptocurrencies in general. The firm’s CEO, Abigail Johnson, is a known Bitcoin believer and has even mining the digital asset herself.
Given the company’s positive attitude towards cryptocurrencies, it’s likely that Fidelity will eventually offer direct BTC buying and selling to its customers.